New applications – Dynamics 365 Commerce and Dynamics 365 Connected Store – are designed to improve digital and physical store retail experiences with observational data sources.

Dynamics 365 Commerce is an omnichannel application for online and brick-and-mortar retailers that unifies back-office, in-store, call center and digital experiences to help companies improve their customer experiences, build brand loyalty and optimize operations and supply-chain efficiencies.

Dynamics 365 Connected Store helps brick-and-mortar retailers improve the in-store experience by analyzing data from video cameras and internet-of-things (IoT) sensors to provide real-time, predictive insights for store managers and employees. It uses observational data gleaned from customers moving through the store and the status of store equipment and merchandise, and generates employee alerts to improve efficiency.

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